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All Posts By:

Em Rohrer

About: Em Rohrer

Em Rohrer earned their Bachelor’s Degree in Journalism and English at Grace College in 2005. As a published author and content marketing specialist, they worked in non-profit and corporate business environments before bringing their 15+ years of digital marketing expertise to 1Eighty Digital.

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Content Writing

Online Content Writing: How To Keep Visitors Reading

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Marketing

Get Your Digital House Ready: Essential Setup Steps for New Clients

Person with smartphone, notebook, and a content style guide for businesses.

Content Writing

Why Every Business Needs a Content Style Guide

Livestream on digital marketing trends 2026 with eco-friendly packaging unboxing.

Marketing

Digital Trends To Watch In 2026 And What They Mean For Your Business

SEO

Why Your Google Business Profile Needs Monthly Updates

Smiling man in a pink shirt enjoys his customer journey on a smartphone.

Marketing

Customer Journey Mapping: How Do People Find You?

A woman smiles while using a smartphone for a marketing audit.

Marketing

The Power Of Community Engagement In Local Marketing

Person in checked shirt reviewing a marketing audit on a large whiteboard.

Marketing

How To Perform A Marketing Audit Without Getting Overwhelmed

Man in white t-shirt looks surprised while reading a landing page on his phone.

Marketing

What’s A Landing Page (And Why Is It Different From a Website Page)?

Person using a smartphone outdoors, exploring lead magnets that work.

Marketing

Lead Magnets That Work: 10 Ideas to Attract Your Ideal Audience

Man works at a desk, managing devices for seamless omnichannel marketing.

Marketing

What Is Omnichannel Marketing, And How Can Small Businesses Use It?

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